If you are marketing using YouTube then there is a good news for you. Now, you can see what people are searching on YouTube. This can help marketers to develop videos as per the keywords searched on YouTube. For eg. If you are someone who creates content related to Apple iPhone then you can create videos by seeing what people are looking for on YouTube. From the image below we can see that in the last 12 months, people from United States are looking for iPhone 5 videos on YouTube.
This gives a clear indication that if we create videos related to iPhone 5 then there is a high chance of those videos getting more views.
Google Trends is a nice tool to see what is Hot on the Internet. Content developers can develop content according to the latest top searched keywords, products, news, images and videos to get some good amount of traffic. Do you use Google trends to develop your content? If yes, will the new YouTube addition help?